Privacy Policy

This is the Privacy Policy of Metier Minus Limited (Metier Minus, also referred to as “we”, “us” or “our”), effective from 29 November 2023. 

This Privacy Policy applies to personal data collected through our website at ( (the Website), any of our social media or other digital channels (including messaging apps), any of our events (or through donations of clothing or other items in connection with any of our events), or any of our other services, activities or related goods (our Channels and Services).

This Privacy Policy describes how Metier Minus collects, uses, discloses and protects your personal data, and the rights you have in relation to your personal data collected by us. 

Please read this Privacy Policy carefully before using any of our Channels and Services. 

  1. Collection of personal data 
    1. We may collect any of the personal data identified below from users of our Channels and Services in order to provide you with information regarding Metier Minus and our Channels and Services.
      1. Basic personal data: name, email address and telephone number; 
      2. Communications data: history of your communications with us; and 
      3. Cookie data: see next section below.
    2. You do not have to provide us with any of this personal data if you do not wish to. In particular, if you do not wish to provide us with any of the personal data in paragraph 1.1(c) above, please enable the ‘do not track’ setting (or similar) on your web browser.
  2. Cookie policy
    1. We use the following cookies on our Website:
      1. Essential cookies: these cookies are automatically placed on your device when you access our Website. These cookies are necessary for the Website to function properly and to enable you to navigate the Website and use its features. Without these cookies, you may be unable to access our Website properly.
      2. Performance and analytics cookies: these cookies are used to collect information on how users use our Website, such as how many users access the site and how long users spend on each webpage, etc. These cookies allow us to make improvements to our Website to enhance user experience. 
      3. Social media cookies: these cookies are set by third-party social media platforms and enable certain features on our Website, such as allowing users to see embedded videos and to share our content on social media platforms. 
    2. You can manage your cookie preferences through your web browser. These settings are usually found in the “Options” or “Preferences” menu of your web browser. However, by disabling certain cookies, your browsing experience on our Website may be affected. 
  3. Purpose of collection and use of personal data
    1. We may collect and use your personal data for any of the following purposes:
      1. to provide you with our Channels and Services;
      2. to market our Channels and Services to you, consistent with your choices;
      3. to manage our relationship with you, including to inform you of changes to the terms and conditions of use of our Website or of changes to this Privacy Policy, or to send other communications to you; 
      4. to provide customer support and respond to other enquiries from you;
      5. to conduct market research and analyse usage to improve our Channels and Services; 
      6. to comply with our legal requirements;
      7. to protect the safety, property or legal rights of Metier Minus; 
      8. to investigate claims or disputes relating to the use of any of our Channels and Services; and
      9. the purposes described in section 2 above for which cookie data will be used. 
  4. Disclosure or transfer of personal data 
    1. We may disclose or transfer your personal data to the extent necessary to any of the following third parties (which may include third parties located outside of Hong Kong):
      1. third parties that assist us with organising events or distributing any products sold (or to be sold) by us (including logistics service providers);
      2. third parties that assist us with distributing direct marketing materials or to conduct any digital or other data analytics that involves any of the personal data we collect;
      3. third parties that assist us with the operation of any of our Channels and Services;
      4. our shareholders involved with our operations;
      5. professional service advisors, such as accountants, lawyers, business or marketing consultants or financial advisors; and
      6. potential investors, or to potential buyers of all or any portion of our shares, business or assets.
  5. Subscription to our email updates and other direct marketing 
    1. If you subscribe to our email updates on this Website or through any other communications channel we operate, or if you request information about any of our goods or services, then we may choose to contact you directly from time to time with information about (i) any of our Channels and Services, including in the form of our email updates, or (ii) the services or activities of any of our charitable or philanthropic partner organisations or the other causes and organisations that we support. 
    2. You may tell us to stop sending you any such direct marketing communications at any time.
  6. Right of access and correction
    1. You may (i) request access to your personal data (by obtaining a copy of your personal data), and (ii) ask us to correct the personal data held by us about you. You may do so by contacting us through the contact details provided in section 9. 
    2. On receipt of your request, we will respond to your request in a manner consistent with applicable law. 
  7. Data security
    1. We seek to use reasonable technical and security measures to protect your personal data from unauthorised access, disclosure, alteration, or destruction. However, no data storage system or data transmission can be guaranteed to be absolutely secure. If you have any reason to believe that your interaction with us is no longer secure, please contact us immediately.
  8. Data retention
    1. We will retain your personal data for as long as needed in light of the purpose for which it was obtained and in a manner consistent with applicable law. 
    2. We will use the following criteria to determine our retention period:
      1. whether the purpose(s) for which your personal data is processed has been completed; 
      2. whether there is a legal obligation to which we are subject (for example, certain laws and regulations require us to maintain records of your transactions for a certain period of time before we can delete the records); and
      3. whether retention is necessary to establish, exercise or defend our legal rights (including in respect of any litigation or regulatory investigation). 
  9. Contact information 
    1. If you have any questions or concerns about this Privacy Policy, please contact our Customer Service Representative by emailing [email protected].
  10. Updates to this Privacy Policy
    1. We may modify this Privacy Policy at any time. 
    2. Any changes will be effective immediately upon publication, and will apply to your use of any of our Channels and Services from that time onwards.
    3. We encourage you to review this Privacy Policy at regular intervals.